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Think of yourself as an individual with unique qualifications. Portray yourself as a

candidate who has a strong sense of self and stands above the competition.

Resumes should be brief and to the point, no more than

one

to

two

pages

. Unless you have a specific long-term history, probably one page

will

suffice. Remember that you will never get the

second

chance to make a

good impression unless the interviewer takes an interest in your resume. So, stand

out! If you take advantage of the hidden job market and develop a career

contact network, one effective strategy is to have a friend of the interviewer or

influential person write a personal note on your resume praising your abilities. The

core of your resume is a list of facts, activities, and experiences that summarize

your accomplishments to this point in your life.

The very first step in putting together your resume involves making a complete

list of all your achievements. After you have developed a list—and don’t exclude

anything from your academic, job experience, or personal life—edit those items

that do not pertain to the targeted position. If it does not help your cause,

leave it

out!

A Hiring Authority is

Looking for Two Things:

1.

Actual facts that indicate your

qualifications

: your educational

background, your employment

history, and your social activities

2.

Patterns reflecting different

aspects of your character

or skills

: leadership ability,

initiative, determination, and

actions of that nature

Section 12 – Professional Branding: Resume & Cover Letter

272